Uncover hidden revenue by A/B testing product prices

Looking for an alternative way to increase sales? Use Dexter to run AB tests, raise product prices and unlock additional revenue opportunities.

4.8 stars from 79 reviews
Dexter provides custom traffic splits

See Dexter in action

In just three easy steps, you can create a price test in under 60 seconds.

Top DTC brands trust Dexter to price test their products

Launch a test in 60 seconds

Unlike other apps, Dexter prides itself on making it easy and fast to launch and benefit from a price test.

  • Pick a product for A/B testing

    Step 1

    Pick a product

  • Set the price for the A/B test

    Step 2

    Decide how much you want to increase (or decrease) the price

  • Pick the percentage split of the A/B test

    Step 3

    Pick what fraction of visitors should see the test price

  • Launch the A/B test

    Step 4

    Launch the test and unearth hidden revenue

Price testing that’s easy yet powerful

The traditional ways to price test a product is cumbersome and often yield wrong results. Dexter makes it super simple while giving you statistically significant results.

Simultaneous testing

Take a minute to write an introduction that is short, sweet, and to the point. If you sell something, use this space to describe it in detail and tell us why we should make a purchase. Tap into your creativity. You’ve got this.

Simplified analytics

We uncomplicate things – we monitor the revenue per 100 visitors to tell which price is doing well at a glance.

Compatible throughout the test

Dexter is compatible with remarketing & cart recovery – users will see the same price throughout the test.

Will Dexter work for you?

During your first test, we’ll verify whether Dexter is compatible with your Shopify theme and let you know whether we’re a good fit for your store.

Make it stand out.

Don’t leave revenue on the table. Start using Dexter today!